One of the best forms of marketing is getting covered in the press. And one of the easiest ways to get mentioned in a newspaper, magazine or website is through a press release. In a press release, you … [Read more...]
5 Reasons Your Consulting Business Needs A Blog
As a consultant, you are an expert in your niche. You’ve worked long and hard to become knowledgeable and experienced in your field. … [Read more...]
Interview with Dan Schawbel: Personal Branding 2.0
In this feature, Think Like A Consultant interviews Dan Schawbel, author of Me 2.0 and a leading personal brand expert for Gen-Y. … [Read more...]
How to Use Video to Promote Your Business
Do you shy away from using video for business promotions? Though most people enjoy recording videos of others, many are uncomfortable being in front of the camera themselves—especially for business. … [Read more...]
10 Ways to Show Expertise in Your Niche Business
Chances are you are already extremely knowledgeable about your specialized or niche business, but have you developed a reputation for being an expert in your industry? Have you become a recognized … [Read more...]
Getting Clients from Leads
One of the glitches I had in my system is that I knew how to get the leads, but I wasn't that good with getting the sale, sign-up, or any kind of client agreement. In other words, getting a client. … [Read more...]
Tough Times? Stay Afloat With New Client Business
Given the current economic climate, landing new clients and generating new business is clearly challenging. “Sorry, we just don’t have the budget at this time,” seems to play over and over again … [Read more...]
How To Increase Traffic To Your Website
Whether you are just considering consulting or are seasoned in the field, demonstrating your expertise should be one of the foundations of your business. These days, people often demonstrate their … [Read more...]
Using LinkedIn For Your Consulting Business
LinkedIn should be a keystone of any social media strategy. Here's what LinkedIn can do for your freelancing or consulting business. LinkedIn Can Increase Sales LinkedIn is an effective social … [Read more...]
Get Heard With Email Newsletters
If you're trying to gain authority status in your field, one way to demonstrate your expertise is by creating email newsletters and sending to subscribers. This is also a best practice for building a … [Read more...]
