Are Face-to-Face Meetings Still Essential?

Building relationships seems to be a trend for many this year. You might be surprised at the number of people who don’t realize the relationships they are building or destroying through their use of social media. They seem to forget the “social” in this term. Yet building relationships is a significant aspect what a business should be doing with social media. [Read more...]

Social Media Goals For The New Year

The new year always seems to come quickly. It is a wonderful time to create new resolutions and new beginnings for your consulting business. Have you thought about your social media goals for the new year? [Read more...]

Consulting To Nonprofits: Brand Strategy

Like the for profit world, nonprofit organizations (NPOs) have felt their share of duress due to the current economic environment. More than 90% of all charitable giving in America is done by individuals, thus it comes as no surprise that when people have shrinking disposable incomes, contributions decline.* [Read more...]

Barack Obama’s Social Media Lessons For Business

Many will remember President Obama’s campaign for the White House because he is the first biracial President, one of the youngest Presidents of the United States (5th youngest if you want to be exact) or because the Obama children will be the youngest to be raised in the White House since Amy Carter in 1976. Personally (although all of these are great things to be remembered for), I will remember the Obama Presidential Campaign most because of their use of social media. [Read more...]

Social Network Marketing: Turn Relationships Into Profits

You’ve decided you want to use social networks to market your business. Before you can devise a strategy, it is important that you understand the new medium in which you will be engaging. [Read more...]

Make Yourself Unforgettable

Think about it. What if you could draw the right clients and referral sources to you? What if you could spend less time on proposals that go nowhere and more time serving your best clients? [Read more...]

The Secret of Personal Branding 2.0

In this feature, Think Like A Consultant interviews Dan Schawbel, author of Me 2.0 and a leading personal brand expert for Gen-Y. Get the secrets of 2.0 branding.

Attract More Prospects In Thirty Seconds Or Less

“So, what do you do?”
This is one of the subtlest and most difficult questions in business. And it doesn’t matter if you are answering it in person or on your website. [Read more...]

Why Twitter?

Why Twitter? Why should you bother? What is its purpose? Business people often say that Twitter is not an effective form of social networking [Read more...]

How To Get Business Referrals

Ask four of your colleagues how they get new business and odds are you’ll hear at least three of them say “referrals.” Where do referrals come from? [Read more...]

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